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Tag Heuer

Retail
Tag Heuer

Tag Heuer PROJECT INFO

Take a look into the future of digital production with this massive 3D printed piece robotically produced in our factory at LAMÁQUINA.

This massive 3D printed piece is infused with the PURE.TECH air purifying compound robotically produced in our factory and is a testimony of the future possibilities of the digital sustainable production. A design by External Reference exclusively conceived for the Wow Concept store in Madrid, Spain.

Credits


Design: External Reference
Client: Tag Heuer & Wow Concept
3D Printing: LAMÁQUINA
Material Technology: PURE.TECH
Technical Partner: 3D Wasp
Photography: WOW

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